{"title":"Bath \u0026 Pool Toys","description":"\u003cp\u003e\u003cspan\u003eMake water time extra fun with our engaging range of \u003c\/span\u003e\u003cstrong\u003ebath and pool toys\u003c\/strong\u003e\u003cspan\u003e, perfect for babies and toddlers. Encourage your child to love the water while practising skills from swimming lessons, whether in your local pool or at home in the bath. From fun flutter \u003c\/span\u003e\u003cstrong\u003efloat boards\u003c\/strong\u003e\u003cspan\u003e and \u003c\/span\u003e\u003cstrong\u003ebaby mirrors\u003c\/strong\u003e\u003cspan\u003e to \u003c\/span\u003e\u003cstrong\u003eexclusive Water Babies toys\u003c\/strong\u003e\u003cspan\u003e, we've got everything you need to help your little one build water confidence through imaginative play!\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"water-babies-noodle","title":"Water Babies Swimming Pool Noodle (118cm)","description":"\u003cp\u003eThe pool noodle is one of the most essential tools for helping your kiddo learn to swim. It's perfect for horsey rides, practicing kicks and arm movements, or simply floating around the pool!\u003c\/p\u003e\n\u003cp\u003eMade from high-quality materials and built to withstand regular use, these noodles are the same ones you've used in Water Babies classes, so you can trust they'll hold up through countless swim sessions. We've made them \u003cstrong\u003eshorter (about 118 cm long), wider (65 mm diameter), and crafted with denser foam than standard noodles\u003c\/strong\u003e, making them easier for little ones to use, and more buoyant for grown-ups too!\u003c\/p\u003e\n\u003cp\u003eOur pool noodles offer excellent buoyancy support, helping your child stay afloat while building confidence in the water. But they're not just for floating! From \u003cstrong\u003ekick practice\u003c\/strong\u003e to arm \u003cstrong\u003estroke development\u003c\/strong\u003e, these versatile swim noodles provide endless opportunities to boost swimming skills in a fun, supportive way.\u003c\/p\u003e","brand":"Water Babies","offers":[{"title":"Blue","offer_id":45031817314465,"sku":"KOWOGGLEB1","price":16.0,"currency_code":"USD","in_stock":false},{"title":"Orange","offer_id":45031817347233,"sku":"KOWOGGLEO1","price":16.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/3687\/4913\/files\/Woggleblue_orange.jpg?v=1754321478"},{"product_id":"swimfin-shark-fin-swimming-aid","title":"SwimFin Shark Fin Swimming Aid","description":"\u003cp data-start=\"150\" data-end=\"300\"\u003e\u003cstrong data-start=\"150\" data-end=\"166\"\u003ePLEASE NOTE:\u003c\/strong\u003e A shark fin should never be used with a baby who cannot yet control their body, and it must \u003cstrong data-start=\"257\" data-end=\"266\"\u003enever\u003c\/strong\u003e be worn on the front of the body.\u003c\/p\u003e\n\u003cp data-start=\"302\" data-end=\"566\"\u003eWhen kids are having fun in the water, their swimming naturally improves, and that's where SwimFin comes in. This innovative product is a teaching aid, flotation device, and fun swim toy all in one, designed to help build water confidence quickly and effectively.\u003c\/p\u003e\n\u003cp data-start=\"568\" data-end=\"871\"\u003e\u003cstrong data-start=\"568\" data-end=\"593\"\u003eWorn high on the back\u003c\/strong\u003e, SwimFin sits above the center of gravity and is expertly weighted to offer support only when needed. It promotes a more natural swimming position, chin just above the water, while allowing full freedom of movement in the arms and legs, helping children feel safe and secure.\u003c\/p\u003e\n\u003cp data-start=\"873\" data-end=\"1125\"\u003eSwimFin is suitable for a wide range of ages and abilities and adjusts to fit all sizes with two secure, elastic hook-and-loop straps. It's safe for children 18 months and older. When worn properly, it won't slip or tip the swimmer forward or backward.\u003c\/p\u003e\n\u003cp data-start=\"1127\" data-end=\"1242\"\u003eFor children with sensitive skin, we recommend wearing a T-shirt or one of our UV rash tops underneath the SwimFin.\u003c\/p\u003e\n\u003cp data-start=\"1244\" data-end=\"1520\"\u003eMany little ones feel confident and secure the moment they put it on, solving the problem of water wobbles before they start. Be sure to practice on land and during bath time before heading to the pool or beach, and your child will be ready for a fintastic time in the water.\u003c\/p\u003e\n\u003cp data-start=\"1244\" data-end=\"1520\"\u003e\u003cstrong\u003eHow SwimFin Supports Your Child's Swimming Journey\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1583\" data-end=\"1748\"\u003e\u003cstrong data-start=\"1583\" data-end=\"1595\"\u003eBeginner\u003c\/strong\u003e\u003cbr data-start=\"1595\" data-end=\"1598\"\u003eBeginners tend to float lower in the water, so the SwimFin is more submerged, providing maximum support. The arms remain free to help with propulsion.\u003c\/p\u003e\n\u003cp data-start=\"1750\" data-end=\"1913\"\u003e\u003cstrong data-start=\"1750\" data-end=\"1766\"\u003eIntermediate\u003c\/strong\u003e\u003cbr data-start=\"1766\" data-end=\"1769\"\u003eAs your child's confidence and skill improve, their body position naturally lifts. The SwimFin rises out of the water as less support is needed.\u003c\/p\u003e\n\u003cp data-start=\"1915\" data-end=\"2093\"\u003e\u003cstrong data-start=\"1915\" data-end=\"1927\"\u003eAdvanced\u003c\/strong\u003e\u003cbr data-start=\"1927\" data-end=\"1930\"\u003eAt a fully horizontal position, SwimFin offers little to no buoyancy. Its streamlined shape allows for unrestricted swimming and does not interfere with technique.\u003c\/p\u003e\n\u003cp data-start=\"2095\" data-end=\"2272\"\u003e\u003cstrong data-start=\"2095\" data-end=\"2109\"\u003eBackstroke\u003c\/strong\u003e\u003cbr data-start=\"2109\" data-end=\"2112\"\u003eSwimFin provides excellent support and encourages balance, with no need for extra flotation aids. It also helps children rotate safely onto their front or back.\u003c\/p\u003e\n\u003cp data-start=\"2095\" data-end=\"2272\"\u003e \u003c\/p\u003e\n\u003cp data-start=\"2279\" data-end=\"2461\"\u003eSwimFin has won numerous international awards and is endorsed by leading swim organizations, including the Royal Life Saving Society UK (RLSS UK). 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Kickboards help little ones:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePractice kicking and splashing in the pool\u003c\/li\u003e\n\u003cli\u003eFeel comfortable and relaxed in the water\u003c\/li\u003e\n\u003cli\u003eEnjoy swimming, even outside of Water Babies classes\u003c\/li\u003e\n\u003cli\u003eSupport physical development\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eKicking and paddling with a floatboard can:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eStrengthen arm and leg muscles\u003c\/li\u003e\n\u003cli\u003eBoost motor skills and coordination\u003c\/li\u003e\n\u003cli\u003eIntroduce basic swimming strokes in a gentle, fun way\u003c\/li\u003e\n\u003cli\u003eBoost confidence \u0026amp; make learning fun\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eEvery new skill mastered with a kickboard helps your kiddo feel a bit more “swimvincible.” This growing confidence makes exploring the water, and the journey to independent swimming, feel easier and more rewarding.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eA Unique Gift for Babies and Toddlers\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eUnlike traditional baby gifts, this swim kickboard offers a playful, sensory-rich way to practice swimming skills. Follow Finn toward Cloudfish Cove and discover all about swimming strokes and techniques, while keeping water time fun and safe.\u003c\/p\u003e\n\u003cp\u003eMake pool time a magical adventure with our Oceans of Imagination Swim Kickboard!\u003c\/p\u003e","brand":"Water Babies","offers":[{"title":"Default Title","offer_id":45031817674913,"sku":"SAWBFINN","price":18.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/3687\/4913\/files\/ESG_5516-Photoroom.png?v=1754321505"},{"product_id":"water-babies-oceans-of-imagination-splash-mirror","title":"Water Babies Oceans of Imagination Splash Mirror (15cm)","description":"\u003cp data-mce-fragment=\"1\"\u003eThe \u003cem\u003eWater Babies Splash Mirror\u003c\/em\u003e is back with a new and colourful design. 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You could play 'peek-a-boo' in the mirror, moving it to the side and back. It's also a floating aid, it floats and can be used as a frisbee in leisure pools, \u003cstrong\u003eencouraging little ones to reach, grab, hold and bring it towards themselves\u003c\/strong\u003e. Your imagination is the limit!\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eOur \u003cem\u003eSplash Mirror\u003c\/em\u003e is also great to have at home and \u003cstrong\u003eperfect for bath time\u003c\/strong\u003e. Made from high density foam, nice and soft, the wet material often sticks to flat surfaces so that you can bath your baby safely with both hands, keeping your little one entertained.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003ePlaying with a mirror is not just fun, it also supports your kiddo's healthy development and learning. It helps developing \u003cstrong\u003ehand-eye coordination\u003c\/strong\u003e, learning how to focus their eyes and follow images. You can use them on a playmat and during \u003cstrong\u003etummy time\u003c\/strong\u003e to keep your baby entertained while encouraging them to develop their muscles as they try to point, reach and roll towards their reflection.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003ePlaying with mirrors can also boost your kiddo's \u003cstrong\u003elanguage development\u003c\/strong\u003e by pointing out parts of their face and body and naming them. Gazing at themselves and their loved ones also contributes to develop their sense of \u003cstrong\u003eself-awareness\u003c\/strong\u003e. Eventually, your baby will realize that they are seeing their own face and recognizing their reflection, while identifying other familiar faces.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eMirrors can \u003cstrong\u003espark curiosity\u003c\/strong\u003e and are a creative way to use imitation to teach things like gestures and other emotional expressions. 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Follow Bubba and Pearl and keep building your baby's confidence at home!\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eParental Guidance:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e3 mths+\u003c\/li\u003e\n\u003cli\u003eUse under competent supervision\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Water Babies","offers":[{"title":"Default Title","offer_id":45033241968801,"sku":"WBMIRRORS","price":19.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/3687\/4913\/files\/9D1617D0-C970-4C73-BEC2-932BBC9A6D92.jpg?v=1754395312"},{"product_id":"pufferfish-flips","title":"Pufferfish Flips \u0026 Float Toys (Pack of 3)","description":"\u003cdiv class=\"product attribute overview\"\u003e\n\u003cdiv class=\"value\"\u003e\n\u003cp\u003eThese adorable palm-sized Pufferfish Flip \u0026amp; Float toys are perfect for babies and young swimmers. 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